Marc Tricarico

Marc Tricarcio is a name synonymous with Australia’s automotive industry, providing services that have re-energised a stagnating market, and tipped the balance in favour of the consumer.

Marc realised early on that too many car dealerships were focused on making as much money for themselves as possible rather than providing quality customer service.

At first, starting simple by buying and selling a few cars he was interested in, Marc quickly honed his knowledge in cars and valuation skills.

This keen interest in cars, alongside his strengths in business and operations, made it inevitable in a sense, that he would go on to become Director of two of Australia’s leading car sourcing and valuation companies, Australian Automotive Sales Pty Ltd and CarBuyers.com.au.

Marc’s difference, compared to other car valuation companies, is how he puts the customer first, and makes the process as simple as possible.

“It’s all about the process for the client,” says Marc, “I mean, of course the car is important to them, that’s a given, but the process is crucial. Why should anyone make a transaction without feeling safe and excited, and getting a good deal?”

One of Marc’s biggest achievements was establishing a showroom for Australian Automotive Sales Pty Ltd, to display their special vehicles. This, and the company’s expansion from wholesale to retail in 2017.

And the success of both companies has only grown since, with both AAS and Carbuyers.com.au gaining a reputation for great value, continuing to dominate the automotive arena through innovation and exemplary customer service.

“I’m dealing with people who love cars the way I do,” says Marc, “it’s a dream come true. It also makes it that much easier to give them what they want, because it’s what I would want in their shoes.”

Marc’s dedication to the customer has paid off, 15 years later he is still providing the same quality service, managing over 30 staff across Australia and is sourcing hundreds of vehicles per week for his clientele.

While AAS is a tailored service, which helps collectors and enthusiasts to find rare, unique, and luxury vehicles, Carbuyers.com.au offers convenience through an established process that puts the seller in the driver’s seat, so to speak.

Despite their different service offerings, both companies centre their dealings around the wants and needs of their customer, something that has been severely lacking in the car sales industry until now.

To say Marc is proud of his impact on the automotive industry would be an understatement, as he aims to make buying and selling cars simpler for all Australians, but as always, Marc has his eyes set firmly on the future.

So watch this space to see what he comes through with next.